The native garment preview shows four letters and a period: meh. — lowercase, bold, white, set large against a dark shirt. No illustration. No secondary line of copy. No animal, no mascot, no decorative frame. The word is the entire design, and the period is the entire punctuation. That period is doing more work than […]
On the shirt, the words I HAD POTENTIAL sit in white capitals above a white curved ramp that descends from left to right. At the upper left ledge, a dashed empty circle marks where a ball once rested. At the lower right, on the flat run-out, a solid white ball sits still. The ramp is […]
The artwork is a ring of capital letters: LET’S ROOT FOR EACH OTHER AND WATCH EACH OTHER GROW. Inside the ring sit four root vegetables — a carrot, a radish, a beet, and an onion — each with a small smile and each drawn with its roots visible in the soil. The phrase wraps the […]
The Question That Hides Inside the Word ‘Basis’ When a person dies owning an appreciated asset — stock bought decades ago, a building, a family business — the federal income tax does not ask what that asset gained in value over the owner’s lifetime. It asks a different question: what is the asset’s basis in […]
The native garment preview shows a dark shirt with very small, centered lowercase lettering: meh. No animal. No slogan in a banner font. No exclamation point. The word sits in the middle of the chest at a scale that asks you to lean in, and the period at the end does the work that a […]
Editorial note: This publication and Quirky Cotton Collective share an owner. The garment preview shows a dark shirt carrying large, bold, white lowercase letters: meh. The word is set in a heavy sans-serif, the letters tall enough to read across a room, and the period is not decorative. It lands. That period is the whole […]
The first thing the shirt does is borrow authority. Across the chest, in the block lettering of a hazard placard, it reads NOT FRIENDLY DO NOT TOUCH. Above or beside the words sits a yellow caution triangle, and inside that triangle is a hand with a diagonal bar through it. The grammar is not conversational. […]
Two circles sit on the shirt, and only one of them is real. At the upper left ledge of a white curved ramp, a dashed outline marks an empty position — a circle that could be occupied but isn’t. At the lower right, on the flat run-out, a solid white ball rests where it stopped. […]
On a dark shirt, centered, in very small lowercase letters, the word appears: meh. No illustration. No animal. No slogan in a second line. The period is there, and the period is doing most of the work. This is a shirt about scale. The lettering is small enough that a reader has to be close […]
The shirt’s printed text reads, in full: LET’S ROOT FOR EACH OTHER AND WATCH EACH OTHER GROW. Around those words sit four smiling root vegetables — a carrot, a radish, a beet, and an onion — each drawn with its roots visible in soil. The apostrophe in “LET’S” is printed. The ampersand is printed. The […]